How Technology is Helping Small Businesses to Work Smarter

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Technology accelerates.

No matter what you are doing, no matter what business you run, you can leverage technology to speed up and accelerate the rate of operation. Business today have been simplified and made convenient to run due to technology.

Technology is helping small businesses, companies and organizations all over the world to work smarter. In today’s world, there are many successful small businesses that really do not operate from an office—but run very efficiently due to technology.

You don’t have to digitalize the entire business, but you can simply incorporate technology in certain parts of your business operations to make running business more effective and efficient. And technology is helping small businesses worldwide to simplify their operations through the following means:

  1. Cloud Accounting
  2. Virtual Meetings
  3. Cloud Documentations
  4. Electronic Payments & Banking
  5. Online Bookings, Appointments & Delivery Processing
  6. Digital Marketing

Cloud Accounting

WaveApps Cloud Accounting System for Small Businesses

WaveApps Cloud Accounting System for Small Businesses

In today’s world, small businesses can now run efficient accounting processes using simple tools and software. With the help of cloud accounting software, small businesses can now run their booking, invoicing, receipting, cash flow forecasting, budgeting and financial reporting using mobile apps and accounting software.

Cloud accounting software such as Sage One, Quick Books, Brightbooks, Waveapps and many others are helping small businesses to simplify the accounting systems.

Virtual Meetings

WhatsApp Business Meeting with a Customer

WhatsApp Business Meeting with a Customer

It’s impossible to run a business without meetings. There will be several meetings and appointments with different kinds of people such as your team, customers, partners, management, suppliers, investors and many more.

Technology is helping small businesses to maximize their time and money while making meetings effective through virtual messaging platforms. WhatsApp, Skype, Google Hangout, Appear In and others virtual meeting platforms makes meeting simple with no need of travelling and wasting time in traffic jamming.

Cloud Documentation

Google Drive Documentation

Google Drive Documentation for Small Businesses

With the help of digital storage tools such as Google Drive, Drop Box and many others, you can keep files online and get it anytime anywhere. No need to say, “Ooops, the document was left in the office.” Technology is helping small businesses keep their files in order and safe.

Electronic Payments & Banking

Electronic Payments & Banking for Small Businesses

Electronic Payments & Banking for Small Businesses

The technological revolution has not only affected business operations, but also the finance and banking sector. Technology is helping small business to receive payments faster through electronic mediums such as mobile money, online payments and digital money transfer systems.

Not only that, small businesses can now deposit money in their bank, check on their bank accounts, receive bank statements regularly without actually going to the bank. Through electronic and internet banking systems, small businesses can make quick deposits into their bank accounts and watch their businesses grow!

Online Bookings, Appointments & Delivery Processing

Frimprince Transport Online Tour & Car Rental Bookings

The advent of online booking, appointment and order processing systems is helping small businesses to process customer deliveries fast. Today, many small businesses either leverage mobile apps, websites and their Facebook business pages to process orders of clients.

Frimprince Transport Services, a tour and car rental firm in Ghana now receives online bookings from all over the world through their booking portal on their website. Goat Masters Limited, a livestock processing firm in Ghana receives customer orders through their Facebook business page.

Goat Masters Christmas Social Media Order Processing

Goat Masters Christmas Social Media Order Processing

Digital Marketing

Marketing is the bedrock of business growth and development. Many small businesses understand that they may not afford the big money needed to market and promote their business through traditional mediums such as TV, radio and the newspapers but they can use their website, blog and social media.

Through digital marketing platforms such as website, blogs, social media, email, web messaging and online ads many small businesses are leveraging technology to grow and promote their business.

Technology is Helping Small Businesses

Digital Marketing for Small Businesses

By creating contents such as images, infographics, videos and blog posts small businesses attract and connect with their target market using the digital marketing platforms.

Think Expand Ltd, a digital marketing firm in Ghana has over the years specialized in helping small businesses to leverage digital technology to grow and promote their business.

Though the firm focuses on web designing, blogging, social media management, local search optimization, email marketing and customer relationship management, the firm has been focused on helping small businesses learn how to maximize digital technology to grow their business through their blog.

Think Expand: Small Business Digital Marketing Specialist

Think Expand: Small Business Digital Marketing Specialist

Outsource Your SEO Copywriting

Whether you are a blogger, web designer, SEO agency, I can help you with all your SEO copywriting. You’d be really shocked about the quality of work that you would get.  Over the years, I have refined the content writing process and developed a system of getting the job done right.

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You can trust your content is in the right hands and the job is going to be done well. Outsource all your content writing services to me. Please, let me help you to get the job done right. The following are some of the areas that I can help with your content writing services.

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Get in Touch Now

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I’d love to hear from you!

I look forward to hearing from you soon.

Please get in touch today with all your web and SEO copywriting needs. No matter the size of the project, I have the expertise to deliver.

Thanks a million.

Cheers! And Keep Moving Forward!

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Emailfrancis@expandgh.com

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