Digital Sales

Why Ghanaian Businesses Lose Customers with Outdated Websites

Why Ghanaian Businesses Lose Customers with Outdated Websites (And How to Fix It)

Leave a Comment / General Marketing Strategies, Digital Sales /

As Ghana becomes increasingly digital, websites have become the first point of contact between many businesses and potential clients. However, many business owners have outdated websites that are doing them more harm than good. In this article, we’ll explore reasons why they lose clients with their websites and how the problem can be fixed.  Reasons […]

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Transform your cold calling with digital technology

How to Transform Your Cold Calling With Digital Technology

2 Comments / Digital Sales /

I am a street guy. Over the past twelve years, I have sold almost anything on the street. When it comes to selling to individuals, businesses, organizations, and institutions, one of the smartest strategies to use is cold-calling. When I bumped into the digital marketing world, I replaced cold-calling with cold-pitching via email. While cold-pitching

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How to Use Digital Channels to Make More Sales

1 Comment / Digital Sales, Technology /

“Nothing happens until a sale takes place. Without sales, the biggest and most sophisticated companies shut down,” says Brain Tracy, the expert sales trainer. If sales is so important enough that without it the biggest and most sophisticated companies shut down, then how much more the small businesses and companies? A small business cannot survive

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